Why Attend
Marketing Is Changing Faster Than Ever. Your Perspective Has to Keep Up.
DMS Seoul 2027 is designed for marketers navigating a market being reshaped by AI, data, new platforms and rapidly changing customer behavior. The goal is not simply to follow the next trend, but to understand what is changing, what still matters, and how to make better marketing decisions in the middle of that change.
Across strategy, technology, brand, content and customer experience, DMS brings together the two forces defining modern marketing: the accelerating power of AI and technology, and the enduring importance of human insight, creativity and trust.
What You Take Away From Two Days at DMS
DMS is built around practical marketing questions: what is changing, what is actually working, and what should marketers do next?
Real-World Insights From Marketing Leaders
Learn from practitioners working inside brands, platforms and agencies—not from theory alone. DMS focuses on real decisions, real experiments and real outcomes, giving you a clearer view of what is working across AI, content, customer experience, brand and growth.
Build a Brand That Can Outlast the Next Trend
Strong brands are not built by chasing every new channel. They are built by understanding people, making deliberate choices and creating a consistent reason to care. DMS breaks down the thinking behind brands that stay relevant even as customer expectations and media behaviors change.
Global Perspectives, Applied to the Korean Market
Great marketing insight rarely comes from looking at one market alone. DMS connects international perspectives with the realities of Korea and APAC, helping you understand how global brands, technology companies and local leaders are responding to the same shifts from different angles.
Choose the Perspective That Fits Your Role
Senior leaders need the bigger picture; practitioners need detail they can use on Monday morning. DMS combines strategic sessions with deeper practical discussions so you can follow the ideas most relevant to your responsibilities, challenges and level of experience.
See How AI and MarTech Are Reshaping the Marketing Stack
From generative AI and search visibility to analytics, automation, CRM and content workflows, the marketing stack is being rewritten in real time. DMS helps you understand where technology creates genuine advantage—and where human judgment still matters more.
Meet the People Solving the Same Problems You Are
Some of the most useful insights at DMS happen between sessions. Meet brand leaders, marketers, agencies, technology partners and specialists facing similar challenges—and turn conversations into ideas, benchmarks, partnerships and new opportunities.
Built for Marketing Leaders and the People Making Marketing Happen
DMS brings together decision-makers and hands-on practitioners across the full marketing ecosystem.
DMS 2026 Attendees
A snapshot of the companies and marketing teams that joined DMS in 2026.
Previous attendee representation is shown for reference and does not imply participation in DMS Seoul 2027.
Come Back to Work With a Sharper Point of View.
DMS Seoul 2027 is for marketers who want more than trend headlines—clearer thinking, stronger judgment, better questions and ideas they can actually use.