Why Attend


The pace of change in marketing has never been faster. Staying ahead of evolving customer behaviors and technological innovation is essential to remain competitive.

DMS Seoul equips marketers with strategic clarity and actionable insights. It explores how data, AI, and emerging technologies are transforming marketing, while remaining grounded in the timeless principles that drive effective customer engagement.

Join DMS Seoul 2026 to sharpen your perspective, access cutting-edge marketing solutions, and position yourself at the forefront of industry innovation.

Insights from Industry Leaders

DMS Seoul delivers content rooted in real-world marketing practice. Leading practitioners and project managers share experiences from the field, providing actionable insights based on data, technology, and tested methodologies.

Through diverse case studies, you’ll learn what drives results, which strategies are most effective, and how to apply these insights to your own business.

Survival Kit for Brand Marketers

Some brands endure for generations; others vanish within months. The difference lies in understanding the customer. Enduring brands don’t chase trends—they anticipate needs and act with clarity and purpose.

At DMS, we dissect real-world brand cases, revealing the decisions, strategies, and thinking that shape long-term success. These insights go beyond theory, offering a lens through which you can evaluate and refine your own brand’s trajectory. Engage with these lessons to understand what it truly takes to build a brand that lasts.

Global Perspectives

For the past eight years, DMS has brought together leading voices from global brands and technology companies to showcase real-world use cases and highlight international trends. We recognize that enduring insight requires looking beyond local markets and adopting a truly global perspective.

DMS is steadily establishing itself as a premier international forum. This year, attendees will engage directly with renowned global speakers, top domestic brands, and seasoned industry experts in a single, immersive event.

Tailored Options for Marketing Leaders and Practitioners

DMS offers a balanced mix of sessions for both managers and practitioners. The afternoon program allows you to choose sessions that best suit your role and interests.

If you’re a manager, we recommend attending sessions that focus on strategy and the bigger picture. For practitioners, explore sessions that provide insights into industry trends, hands-on experiences from speakers, and practical tips to apply in your work.

Marketing Tech, All in One Place

DMS is your annual opportunity to discover rapidly evolving marketing solutions. From innovative case studies to hands-on experiences at exhibition booths, you’ll explore a wide range of cutting-edge tools and technologies.

In a marketing landscape driven by data and technology, find the innovative solutions that can address your biggest challenges and elevate your strategies.