Fashion Marketing Meets Generative AI: Insights from NC AI & F&F Collaboration
Session info
Using generative AI for marketing creatives is no longer a novelty. Leading companies are now focused on how to integrate AI efficiently at an organizational level, designing workflows tailored to their industry, implementing structured adoption strategies, and refining AI-driven processes through continuous improvement.
This session will explore the latest trends in AI adoption within the fashion industry, key challenges and solutions, and practical strategies for successful AI implementation. Through the case study of NC AI and F&F’s collaboration, we will share valuable lessons on leveraging AI for fashion marketing.
Key Topics:
AI Adoption Trends in Fashion Marketing
Case studies of AI-driven marketing initiatives from global and domestic fashion brands
Challenges of AI adoption and key issues to address
NC AI & F&F Collaboration Case Study
AI-powered fashion marketing image generation project
Practical applications at F&F and key takeaways
Join us for an insightful discussion on how AI is transforming fashion marketing and what it takes to successfully integrate AI-driven strategies.
About Kim Min-jae | CTO, NC AI
Kim Min-jae is an expert in computer vision and Generative AI technologies. He conducted research on image recognition technologies related to autonomous driving at LG Electronics, and currently serves as the CTO at NC AI. In this role, he leads the research and development of various generative AI models and services aimed at content creation and distribution, including in the gaming industry.